Transformations and Dramatic Statements

Playing With Light

July 07, 2010

A few months ago I was talking to Beka Rendell and Kimberly Fink of Innove Events about doing an out of the box night time photo shoot using a lot of lighting. We have done quite a few events at Andalusia, an amazing estate on the Delaware River. The events were always in a tent by the river but the estate has many other spectacular areas that beg for some great lighting. In fact there is this amazing abandoned walled grapery that would be incredible for a wedding or a chic party. If you’re looking for a location that has never had an event in it, we already have the lighting design worked out for the grapery!!!

An A-list team was formed to play around one night and see what we could come up with. The always amazing Marie Labbancz offered to capture the magic. Beka and Kimberly organized everything and Kathy from Table Art provided the gorgeous flowers. Claudia Seyler worked her magic on the models hair and makeup.

The shoot was divided between day and night time shots. The day locations are being submitted to national publications and will be shown in the future, but I did want to show you a quick glimpse of some of the night shots. The team used the mausoleum on the property as inspiration for a Twilight / True Blood look. A little fog and some dramatic lighting really made the look!

This wall,which is over 100 years old and located in the grapery, is over 25 feet tall. The pictures capture how some simple lighting can bring out the texture and architecture of a space. A little variation in color can make an image look vastly different.

CATEGORY: Behind the Scenes, Design Ideas, For Fun, What We're Up To

Fun with Cinema Cake.

April 02, 2010

When our good friend, Dave Williams from Cinema Cake started planning his daughter’s Bat Mitzvah, one of his first calls was to Eventions to help him produce an amazing party. Dave assembled an all-star team of some of the area’s best event professionals including Melissa Brannon from Uncommon Events, Sarah DiCicco, Jelly Roll, and some craziness from Creative Juice Group.

For Danielle’s concept video Dave and his creative staff recreated the SNL video “I’m on a Boat” to “I’m on a Bus”. Dave’s staff rewrote the lyrics and music to fit the new concept. Next up was a new one for us… “can you fit a 52 foot bus into your warehouse?” Our answer was “of course… and I’m afraid to ask, but why? One cold day in January, at 8 AM the bus arrived at our facility and the transformation began to make it “cool”

Check out the video that was shown the night of the party. - Keep an eye out for a cameo from dave and his wife Sheryl as the bus drivers.

Also, take a look at the “Out Take” video that shows some of the “behind the scenes action”

For the actual party, We supplied a huge truss design with 12 intelligent lights, LED lights and diffusion fog. We also debuted our Chroma Blast LED dance floor and custom fabricated some floating lucite tables utilizing our Chroma Towers as bases. The great thing about our Chroma series of dance floor and Chroma Towers is that they all coordinate with the intelligent lighting used on the dance floor.

And here is the “sneak preview” of the party. Congratulations to Dave, Danielle and the entire Williams Family.